Salesforce Certified Marketing Cloud Account Engagement Specialist : MC-201

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Salesforce MC-201 Exam Syllabus Topics:

Salesforce Certified Marketing Cloud Account Engagement Specialist Sample Questions:

1. You want your Sales team to be able to send one-to-one emails in Marketing Cloud Account Engagement and no list emails. How can you do this?

A) You can't send one-to-one emails out of Marketing Cloud Account Engagement.
B) Set them up as a Sales user in Marketing Cloud Account Engagement
C) Set them up as a one-to-one email user only
D) Set them up as a Marketing user and then control how many emails can be sent.

2. Which three activities would make a prospect active?
Choose 3 answers

A) visiting a Marketing Cloud Account Engagement-tracked page
B) Opening a Marketing Cloud Account Engagement email
C) Sending an email to their assigned user
D) Clicking on a custom redirect
E) Submitting a Marketing Cloud Account Engagement form

3. A new automation rule is created.
What action is required for prospects to begin matching that automation rule?

A) Schedule the rule to run before saving it
B) Preview the rule before saving it
C) Sava the rule without any additional action
D) Resume the rule after saving

4. A form is used to capture prospect data for a yearly conference. The form needs to add prospects to a list after the submit, but it should not retroactively apply actions to prospects that have already filled out the form.
What automation tool would effectively achieve this goal?

A) Use a segmentation rule to add prospects to a list
B) Use a completion action to add prospects to a list
C) Use a dynamic list to add prospects to a list
D) Use an automation rule to add prospects to a list

5. A project is on day 3 of a step with a designated wait time of 5 days. The engagement studio program is then paused for 1 day and restarted.
If the wait time for the step remain at 5 days, what day of the designated 5 days of wait time would the prospect be on when the program is restarted?

A) Day 4
B) Day 0
C) Day 5
D) Day 3

Solutions: